By Isis Nicole
Every year there comes a point in time where I overdose on the internet. Like I take it too far with the finds, and Rollz Royce is by far one of the most addictive HTTP cravings. Not like I want to virtually eat him up or anything but I just can’t get enough of his, and fellow Traphouse’r Zak-matik, cleverness. Put it like this. They pick songs to remix. Zak-matik takes care of the beats, Rollz Royce blesses the visuals. Btw, we did this whole interview via Facebook and Twitter. Where there’s a will there is a new age way. Enter his haus, feed your virtual soul.
Name Royce William Russing
Favorite BlogsBADLANDS777 but most blogs piss me off now (laughs).
Most Known For My videos, I guess (laughs).
Unknown For My video I guess (laughs).
Trillest adventure? Driving to LA from Vegas, when I was 18 to see M.I.A show at The Wiltern and the Murakami exhibit. It was crazzy I can’t believe I survived to tell that I did that.
How did you get the name Rollz Royce?!
I don’t really know how I got that name, It just kinda stuck.
I was introduced to your music videos after seeing your take on Maluca’s ‘Lola (Ging Danga’) then my girl Helen Koh put me onto the Traphouse Vimeo [which for the longest time, I thought was spelled ‘traphaus’]. What is Traphouse? And when and why did you start to make your hypnotic ass visuals?
Traphouse is a blog that got started in the spring of 2010. We wanted to do posts on music, videos, and art we are obsessed with but not just post about them in a boring way. We wanted to add a trippy little spin on it, for example we would take a press shot of the artist, invert it and add trippy graphics to it. Or I will make a video for a song we love, or Zak would remix it. We also have t-shirts and clothing too. I’ve always loved movies and music videos and that’s something I’ve wanted to do my whole life. So when the blog got started I immediately started making videos from there and just kept growing.
How did you and zAK- MATIK end up working together?
For his first remix which was an edit of that Nicki Minaj and Christina Aguilera ‘Oh Nani Nani’, that was the first video I did for him…We met when I was in high school and he was in middle school though.
I like the way you play around with different infrared emotions in your remixes. Sometimes they’re like mad sexy and spellbinding and other times they’re like a fiendish secret society. How do decide between the two (or whatever more you pull from) which is appropriate?
Well the whole traphouse vibe is like sexy, dark, and hypnotic. Kinda like we want to brainwash you. And that’s something we wanted to do since the beginning like the whole hacker internet thing. But that just got so trendy.
Have any of the music videos of yours been recognized by the artists you remix?
Yes, traphouse videos have been recgonized by Maluca, Blaqstarr, Munchi, Heartbreak, and I did a video remix for Rusko’s song everyday which premiered on the Spin Magazine website.
I know the remixes are still very much a creation of your own, but have you ever directed a video from scratch behind the camera?
I just did a behind-the-scenes video for a clothing line called Capture. But to be able to actually direct a music video behind a camera would be a dream come true!
I’m always hoping that a DJ will spin you and zAK-MATIK’s ‘A$$’ remix out in Chicago. I’m still waiting! Oh yeah!? Well, if any djs from chicago read this please play that remix!!!
Does your work get play at parties or clubs?
Yes there is this Moombahton party in LITHUANIA that @BOYFRIENDLT throws they always play the trpahouse vids . Oh my gosh I owe him a video! (laughs)
Who do you consider to be an inspiration? What has been your biggest accomplishment, as well as challenges, since Traphouse?
Omg, I feel like there are a lot of inspirations out there! Obviously all the djs from LA really inspire us, parties, David Lynch, the internet! Honestly, it always feels like we’ve accomplished something whenever an artist we really look up to shouts us out on Twitter (laughs)!
Any upcoming projects/collaborations you got going on you care to share? Yes, I just did a video for Sticky K for a crazy song called ‘Persian Algebra’
Do you take remix request? Yes! As long as it’s dope!
Who is your favorite breakthrough artist of 2011-2012? Hmmmmm I don’t know cuz all I listen to is mixtapes and DJs so I guess all the DJs I listen to!
Where are you hoping to see Traphouse take you this year? Hopefully Traphouse will be traveling this year. We really need to get out of the country!
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